Tietoon perustuva arvonluonti, vastuullisuus ja biotalousketjujen tulevaisuus

Vastuuarvo

Alkamispäivä

01.01.2015

Päättymispäivä

31.12.2017

Tiivistelmä

Bioeconomy involves visions of future but consumers/citizens are often excluded from these visions. However, consumers’/citizens’ acceptance and active involvement are important for a successful transition to bioeconomy.

This project combines futures research and behavioural science ( social psychology). In this project futures research is used for identifying visions of possible and desirable futures among future consumers (i.e., young adults), and behavioural science is used for developing them into tools to implemented in practice, using collective futures framework1 applied into the bioeconomy context.